scroll to walk the hunt.
each stop was chosen not just for its location, but for what it asks of the person standing there. clues sent participants to find, notice, and make meaning — not just arrive.
for social justice
the first anchor. a six-storey atrium filled with trees — a building designed so the outside gets in. participants gathered here, received the hunt artefact and qr navigation pack, and were sent into the city.
"a building can hold an argument about what justice looks like. this one does. we wanted that argument to be the opening move."
before heading out, participants encountered the sdg wall — the seventeen Global Goals rendered in the shorthand that has become a global language of intent. the clue asked: which of these do you actually know? which are you guessing at?
"honesty about what you don't know is the start of learning. we built the first clue around it."
across from the united nations, cut into stone: "they shall beat their swords into ploughshares." participants were asked to write down one thing they would beat into something else — any scale, any domain, no wrong answers.
"the un is the context for PRME's entire existence. we wanted people to feel that before they were inside it."
compact headquarters
the second anchor. the ungc boardroom is where the principles underpinning PRME were shaped. participants converged here midway through the hunt — the room carries weight, and the clue asked them to feel it before sitting down for the week's programme.
"a room is a lesson about what the people who built it believed. we wanted participants to read this one before it read them."
every signatory organisation rendered as a mark — thousands of them. participants were asked to find one they'd never heard of and learn something about it before the day was out.
"responsible management education is about the world beyond the classroom. we wanted people standing inside that world."
patience and fortitude — the stone lions at the entrance — have watched new yorkers pass for over a century. the clue asked participants to bring a question they couldn't yet answer to the steps, and leave it there for the week to work on.
"a library is the physical form of the belief that knowledge should be free and common. we needed that in the route."
grand central's whispering gallery: stand in one corner, face the wall, and whisper — someone in the opposite corner hears you as if you're beside them. participants were asked to find a teammate they didn't yet know well and use it.
"connection across distance — architectural, relational, institutional. it felt like the right metaphor for what PRME is trying to do."
the final stop. built in 1930 as a monument to industrial ambition — the tallest building in the world for eleven months. the clue asked: what does ambition look like when it's pointed at something other than height? teams regrouped here before returning to the programme.
"we wanted the closing image to be the question of what we build and why — the exact question PRME spends a week on."